Sopheon

Full Brand Process

Sopheon is a global supplier of end-to-end solutions for Enterprise Innovation Performance, providing best-in-class software and
domain expertise. The existing brand and logo were inconsistent, outdated, generic and did not reflect the kind of smart professionalism needed in order to stand out in an ever-growing competitive market.

Industry

Enterprise Innovation Technology

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Target Audience

B2B

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Disciplines

Print

Digital
 

Implementations

Data Sheets, Case Studies, Brochures, Business Cards etc.

PPT Template

Web Design

Exhibition Booths, Rollups, Pop ups

Social Media & Web

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Brand Language

Logo Evolution

Borne out of simple, static graph like lines that pick up momentum and evolve into a dynamic force of shapes moving in one sure direction, confidently, purposefully and intentionally.

Forms interact, begin a dialogue, come together and dance as they discuss collaborate, partner and unite as the Sopheon "s"